She’s a writer and startup founder with a decade of experience in digital media.
As the co-founder of Clover Letter, Liza grew the email newsletter and community from scratch to reach hundreds of thousands of Gen Z readers. The company was acquired by Awesomeness TV in 2018 (now under Viacom).
Currently, she’s Vice President of Editorial Content at Awesomeness/Viacom Digital Studios.
Liza grew up in Nashville, moved to New York to attend Vassar College, and now lives in Brooklyn.
💌 Clover Letter has been featured in The New York Times, Yahoo, Jezebel, WWD, Refinery29, among others.
✏️ She also writes about fashion, music, and culture. Her work has been published in NYLON, The Guardian, Vogue, Refinery29, The Observer, and many more. She’s helped with copywriting and strategic direction for brands like Quiksilver Women and Kate Spade Saturday.